April 2025

Isaac Sterling/Getty Images YouTube sensation Jackie Aina is thought for being outspoken and never shying away from tough conversations on her insanely popular channel. As well as to reviewing the newest mascaras and highlighters, the sweetness vlogger is thought to call out brands — something often surmised from their limited shade offering —who refuse to acknowledge Black women. In her latest video titled “I Don’t See Color,” Aina explains why it’s extremely problematic to dismiss race as insignificant. Through the black and white tutorial, where she does her makeup under the guise of not seeing color, Aina proves just how silly that sounds. The final result is a face of ill-matching foundation with terribly colourful brows and lids. While it’s easy to dismiss the tutorial as silly, it illustrates a vital point....