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November 2025

21 Nov

Inclusivity Is Good For Business — So Why Do

Inclusivity Is Good For Business — So Why Do
Young African woman shopping in zero waste store Getting your Trinity Audio player ready… I’ll be honest with you, up until a few weeks ago, I didn’t even know who Mary Phillips was. While I was familiar with the underpainting technique, I actually didn’t know who it was attributed to, and now I understand why. She was never targeting us. Which is apparent if you spend a few minutes just scrolling through her Instagram (as a makeup artist, her celebrity roster includes Hailey Bieber, Kylie and Kendall Jenner). So when she launched her own makeup brand, m.ph by Mary Phillips, with her signature underpainting palette as the hero product, I wasn’t exactly holding my breath for inclusivity. And sure enough they only...
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