Corner Tag

MILAN — Balmain’s first wonderful jewelry corner in Italy opened within the brand’s boutique in Milan’s Via Montenapoleone on Thursday, ahead of town’s Design Week. The gathering was launched within the spring of 2022. “This signals the importance of Milan for the brand and its relevant position globally,” said Rosario Toscano, chief executive officer of Adorisa Group, which produces the jewellery, and of Akoni Group. Toscano was named to the role in January 2023, succeeding François Delage. A latest space dedicated to the brand’s jewelry is placed on the bottom floor of the boutique with window displays in contrasting black and gold. The Milan store opened in April 2018, also before Design Week, covering 3,024 square feet over two floors. For the boutique, creative director...