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In the style world, F stands for Fendi. For many years, the French fashion house has sat at the highest of the industry amongst premier luxury brands like Louis Vuitton, Dior, Gucci, and Prada. While the LVMH-owned brand is approaching a century since its founding date, this 12 months also marks a big milestone. After creating the brand’s first baguette in 1997, it quickly became one in all Fendi’s most successful designs, and it still stands today. This 12 months marks the twenty fifth anniversary of the Fendi baguette.
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