Inclusivity – Beautifaire

21 Nov

Inclusivity Is Good For Business — So Why Do

Young African woman shopping in zero waste store Getting your Trinity Audio player ready… I’ll be honest with you, up until a few weeks ago, I didn’t even know who Mary Phillips was. While I was familiar with the underpainting technique, I actually didn’t know who it was attributed to, and now I understand why. She was never targeting us. Which is apparent if you spend a few minutes just scrolling through her Instagram (as a makeup artist, her celebrity roster includes Hailey Bieber, Kylie and Kendall Jenner). So when she launched her own makeup brand, m.ph by Mary Phillips, with her signature underpainting palette as the hero product, I wasn’t exactly holding my breath for inclusivity. And sure enough they only...

0 Comments

8 Oct

The Inclusivity Gap in 2024’s Hottest Blush Trend –

by Beauty Tips

Makeup, Featured

The Inclusivity Gap in 2024’s Hottest Blush Trend –

TikTok As we transition into fall, we’re naturally reflecting on the makeup and sweetness trends that defined summer 2024. While some dubbed it the “Brat Summer,” in the wonder world, it was unmistakably a “Blush Summer.” The “sunset blush” trend, popularized by Alissa Holmes, set the tone at first of the season, quickly followed by the “boyfriend blush” and “blush smoothie” looks that dominated throughout. Daring and radiant cheeks were on the forefront of beauty trends, with every shade of pink, coral, and berry popping up on shelves and across social feeds. Nevertheless, as this blush frenzy swept through the wonder landscape, a glaring issue remained: the dearth of true inclusivity for deeper skin tones. Beauty brands eagerly embraced the blush boom, launching latest...

0 Comments

4 Aug

Why disability stays the sweetness industry’s next inclusivity frontier

by Beauty Tips

Beauty, Featured

Why disability stays the sweetness industry’s next inclusivity frontier

In the previous couple of years, the sweetness industry has got higher at starting conversations about products made for those with disabilities, but all too often these projects never go beyond talk With the constant influx of latest beauty products released daily, you'd think shopping for products could be a breeze. Nevertheless, for the 1.3 billion people diagnosed with various types of disability, the experience is entirely different. From hard-to-open lids and brushes with no grip, to unidentifiable products in aisles, the design of a product holds an enormous weight on the subject of usability and lots of products are inaccessible to those with disabilities. In the previous couple of years, the concept of...

0 Comments

22 May

TikTok Star Golloria George on Beauty’s Inclusivity Problem

by Beautifaire101

Beauty, Featured

TikTok Star Golloria George on Beauty’s Inclusivity Problem

Golloria George is making her voice heard. The 21-year-old Austin, Texas, native is harnessing her platform of greater than 943,000 TikTok followers to revive the discourse surrounding shade inclusivity — a matter which had a cultural reckoning within the late 2010s, tacitly understood by many as unfinished to at the present time. “Tone inclusivity is literally the bare minimum,” said a upset George in a January TikTok video, by which she tested Essence’s latest Keep Me Covered Foundation, the darkest shade of which was still several shades too light for her. The video, which has garnered greater than 28 million views to this point and hundreds of comments either referring to or sympathizing with George’s experience, is one in...

0 Comments