Mara is entering body care.
The brand, founded by Allison McNamara, is launching its Sea Sculpt Body Oil, $68, on Tuesday. This might be Mara’s first launch because it began selling at Sephora in January.
“Body was such a natural extension for Mara, especially being an oil-based brand. It’s all the time been something that I desired to do,” McNamara said, who was also inspired by her recent beach wedding.
“When my wife desired to get married on the beach, I used to be like, ‘You realize what, that is the youngest I’m ever going to be. I would like to look nearly as good as I can for this’ and in order that’s how I actually got into body care and using...
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