Jay Chou Is La Mer’s First Male Ambassador, Fronts

25 Apr

La Mer has named its first male ambassador. The Estée Lauder Cos.-owned luxury skincare giant has tapped the Taiwanese singer Jay Chou, referred to by fans because the “King of Mandopop,” as its latest ambassador. “Jay Chou brings an incredible dynamic energy to La Mer. Along with his highly lively profession and a youthful approach to skincare, we're excited that our partnership with Jay will help to encourage a recent generation to embrace the ability of self-care and confidence,” said La Mer brand president Sandra Fundamental via email. Chou’s first campaign with the brand will feature the Treatment Lotion, an essence that retails for $190. As reported, La Mer grew double-digits in 2023, based on the Estée Lauder Cos. chief executive officer Fabrizio Freda....

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23 Feb

What’s occurring with male body image in 2024?

by Beauty Tips

Beauty, Featured

We’re only a month into 2024 but already Jeremy Allen White’s Calvin Klein campaign stands as certainly one of the most important popular culture moments of the 12 months, allegedly earning the style brand $12.7 million in media impact value inside the first 48 hours of its release. It has generated memes, red carpet talking points – albeit often uninvited – and plenty of online discourse surrounding male body image. While Calvin Klein has all the time used fairly buff models, it looks like physiques like White’s – once reserved for the likes of skilled bodybuilders and fictional superheroes – are increasingly becoming the brand new normal. For a lot of young...

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6 Feb

Unpicking the history of gay male beauty standards

by Beauty Tips

Beauty, Featured

From physique culture, through to Tom of Finland and Grindr – gay male culture all the time been rigid relating to policing body types and enforcing outdated ideas of masculinity It only takes a scroll through Grindr to see that a select few body types reign supreme relating to gay men: from oiled, glistening torsos to slim, hairless bodies, it seems our definitions of ‘beauty’ are fairly rigid inside our so called ‘community’. Ideals could have modified and expanded over the previous couple of a long time, but ultimately little has shifted – and research shows that it’s having an actual effect on each our mental and our physical health. Crucially, there’s historical context to...

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22 Jan

Billie Eilish has a message about body shaming and

by Beauty Tips

Beauty, Featured

Billie Eilish has never been afraid of speaking out about her body – the way in which she views it and the way in which society and the media view it. In a Calvin Klein campaign last 12 months, she said that the rationale she wears her signature baggy clothes is because she doesn’t want the world to know the whole lot about her. “No person can have an opinion because they haven’t seen what’s underneath, you understand. No person may be like, ‘she’s slim thick’ ‘she’s not slim thick’...

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