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6 Jan

Online Makeup Line Ami Colé Heads To Sephora Shelves

Online Makeup Line Ami Colé Heads To Sephora Shelves
Ami Colé As you’re scrolling through Instagram, you may’ve seen this Black-owned brand appear steadily, especially when you’re a beauty obsessor. Since its launch in May 2021, Ami Colé has turn out to be a fan favorite garnering over 50 thousand followers on social media. To kick off the brand new 12 months, the road is moving from the cyber screen to Sephora shelves, joining the retail’s Clean at Sephora category.  In an announcement by Ami Colé founder Diarrha N’Diaye-Mbaye, she reminisces on her Sephora tenure from discovering brands and products to aiding women in securing a working regimen. In slightly below two years, her brand has found major success, joining forces with beauty’s biggest conglomerate. “I can’t consider that we're launching...
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29 Dec

Yoga Studio Y7 Launches Online Workout Platform – WWD

Yoga Studio Y7 Launches Online Workout Platform – WWD
On Wednesday, music-driven premium yoga brand Y7 Studio launched a recent digital platform as a way to determine its overall omnichannel approach.  The brand new platform integrates synced music into all classes, as a part of a partnership with Universal Music Group. This may mark the primary digital yoga platform with synced music implemented into each class. Through the app, users can go for a digital-only or omnichannel membership if in addition they plan to go to studios in-person.  Y7 Studio now has six locations across Recent York and Los Angeles and is best known for its infrared heated yoga classes with highly curated playlists. With this recent digital platform, the brand plans to expand its reach and clientele outside of its...
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9 Nov

The contagiousness of insecurities: is sharing online actually caring?

The contagiousness of insecurities: is sharing online actually caring?
Are we ‘normalising insecurities’ or simply giving young people recent ones? There was a time when opening up about insecurities on the web was widely praised, when people lauded it as starting necessary conversations, making celebrities more ‘human’ and helping the remainder of us feel higher about ourselves. But while breaking down physical stigmas and societal beauty standards can have been the initial goal of this sort of content, it’s taken a bizarre turn – now, it appears like we just discuss other people’s insecurities to feel higher about our own.  Last month, TikTok creator Bert sent out an open call on TikTok to “keep physical trait insecurities to yourself or to a specialised...
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30 Sep

Clean Beauty Brands With Highest-growing Online Sales – WWD

Clean Beauty Brands With Highest-growing Online Sales – WWD
While total online beauty sales are down as consumers return to brick-and-mortar shopping, many brands have still managed to see recent growth in online sales volumes. Notably, Olaplex is just not only the most important clean beauty brand in total online beauty sales, but additionally the top-growing, posting 39 percent year-over-year growth in online sales within the 12 months ending July 2022, versus the 12 months prior.  Trailing behind Olaplex are Not Your Mother’s Hair Care and Supergoop, which saw respective increases of 23 percent and 21 percent throughout the same period. The highest decliners in online sales were Fresh, BareMinerals and Drunk Elephant, which saw decreases of 40 percent, 31 percent and 18 percent, respectively.  In its evaluation, 1010data defined “clean” beauty...
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