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18 Jun

Brandon Maxwell Opens First Store

Brandon Maxwell Opens First Store
Brandon Maxwell is opening his very first store in Riyadh, Saudi Arabia. During a resort collection preview, the Latest York luxury designer said he’s focused on growing his namesake brand, and that since launching his label, he’s had strong business within the Middle East. The flagship soft-launched in May, with plans for a grand opening event in the autumn.  “I'm honored to partner with the Alyasra family to start our retail expansion strategy throughout the Middle East region. The Alyasra family values align with our core brand tenants and we share their enthusiasm for bringing fashion and innovation to the world through this region,” Maxwell said of his partnership with Alyasra Fashion. “I started working with clients from the Middle East...
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16 Jun

Testoni Opens in Milan Luxury Shopping District

Testoni Opens in Milan Luxury Shopping District
FIRST TIME: Testoni, the Italian luxury footwear and leather goods brand, is opening its first Italian boutique at 11 Via Gesù during Milan Men’s Fashion Week. The 864-square-foot space includes two large rooms and a reserved room dedicated to made to order. Founded in 1929 in Bologna, a city within the Emilia Romagna region, by Amedeo Testoni, with this latest store the brand is unveiling a latest concept, while all the time maintaining the tradition of its hometown. The clean logo, now only “Testoni” in block letters, is a tribute to the founder and his passion for Made in Italy products with classic and timeless lines. Inside Testoni boutique in Milan. Courtesy Image The red marble in the shop, alternatively, recalls the...
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13 Jun

Metavelso by Clandestina, a Cuban Brand, Opens at The

Metavelso by Clandestina, a Cuban Brand, Opens at The
The Cuban urban fashion brand Clandestina has opened its first freestanding retail store, Metavelso, at The Westfield World Trade Center in Latest York, operated by The Canvas. “The Canvas is the right match for Clandestina. We’ve been working with them for a number of years now and every milestone is more exciting and rewarding. We see our partnership as a really organic way of expanding Clandestina within the USA,” said Leire Fernandez, founder and chief executive officer of Clandestina. The shop features Clandestina’s T-shirts, caps, bags, keychains and other sorts of streetwear, all marked by the brand’s signature Cuban touch of humor, irony and eclecticism. The gathering works with NFT and digital art that's present throughout the three,500-square-foot space on the bottom...
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12 Jun

Santa Maria Novella Expands Fragrance Line, Opens Shops in

Santa Maria Novella Expands Fragrance Line, Opens Shops in
MILAN — Officina Profumo-Farmaceutica di Santa Maria Novella is expanding its eau de parfum offering with three latest fragrances, dubbed “Bizzarria,” “Magnolia” and “Gelsomino.” As reported, the Florentine apothecary launched its first EDP in its 800-year history last yr with “L’Iris,” a scent intended to rejoice its roots by picking as fundamental ingredient the lily, the symbol of the Tuscan city. The brand’s chief executive officer Gian Luca Perris said the launch was among the many fundamental drivers of the firm’s acceleration in 2022, when sales climbed 56 percent to 46 million euros in comparison with the previous yr. Such a performance is contributing to Perris’ optimism concerning the latest additions as well, which were already planned and add to the olfactory collection titled...
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