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22 Dec

Gwen Stefani’s GXVE Launches More Lip Products – WWD

Gwen Stefani’s GXVE Launches More Lip Products – WWD
Gwen Stefani’s beauty brand, GXVE, is leaning into the lip category, launching 10 latest shades. “Lip has emerged as a crucial category for us, Gwen’s signature red,” said Erin Sale, chief marketing officer at GXVE. GXVE’s red lip formulas — matte lipstick “Original Me” and the longwear matte liquid “I’m Still Here” — sold out at Sephora.com through the first week of launch, based on the brand. The latter, a cherry red hue (“Original Recipe”), is GXVE’s bestseller, and currently “the number-two selling red lipstick at Sephora,” the brand said. GXVE’s next hottest products are its eyeliners, followed by — jointly — the attention shadows and oil primer, the one skincare product in the gathering. (GXVE also launched merch in April, which sold out...
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20 Dec

Dog Treats, Beauty and Other Recent Wellness Products for

Dog Treats, Beauty and Other Recent Wellness Products for
Pet products are getting a glow up this summer. Buzzy beauty mainstays, including CBD and vegan hair dye, are making their way into products for pups. “Let’s call it ‘beautification’,” says Stephanie Wissink, a Jefferies analyst who covers each the sweetness and pet industries. The trend comes as people proceed treating their pets as humans, she says. “It’s not ‘pet owner,’ it’s ‘pet parent.’ We’re seeing it in food, in treats and in treatments. It takes all the humanity around this luxury experience and brings it to the pet category.” Wissink pointed to Chewy, the pet e-commerce platform with customer profiles based on the pets, not the owners. Food products with CBD, in addition to treats inspired by juices and vegan temporary hair dye, are...
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19 Dec

14 Beauty Products to Add to Your Travel Makeup

14 Beauty Products to Add to Your Travel Makeup
Shutterstock / Pixel-Shot With 2024 on its way, a lot of us are already mentally preparing to take the trip we’ve been waiting for since we added the destination on our vision boards. We have now our outfits planned and our flights booked. This leads to 1 final query: what are we bringing in our makeup bag?  Considered one of my favorite toxic traits is that I all the time buy latest beauty products for trips, although my makeup collection is vast. What can I say? If I’m going to a latest location, I would like latest makeup. So if you happen to’re anything like me, and also you benefit from the extra dopamine from a Sephora haul, or someone who needs...
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16 Dec

Details, Products, What to Know – WWD

Details, Products, What to Know – WWD
The saturated world of celebrity skincare has a latest contender. Kim Kardashian is debuting her latest enterprise on Wednesday, a skincare brand called Skkn by Kim. Kardashian’s own skincare routine and her 15-year journey battling psoriasis inspired the brand, based on a press release. “In all of my business endeavors, I’ve been fueled by my passion to fill gaps available in the market with expertly crafted and universally loved products which can be performance driven — and I even have carried this same drive and approach with me into making a legacy skincare brand,” Kardashian said in a press release. Attributable to her battle with psoriasis, Kardashian looked to creating “clean” formulas that were dermatologically tested. The products are said to work on...
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