SHANGHAI — Prada Rong Zhai, the Italian luxury fashion brand’s restored mansion in downtown Shanghai, hosted a Weekend Market in its courtyard garden this past weekend, running concurrently with the exhibition “Human Brains: Preserving the Brain – Forum on Neurodegenerative Diseases.”
Billed as “the brand’s latest attempt at exploring city culture by merging the types of the market with creativity,” local vendors that represent “high quality and sustainable lifestyles” were chosen by Prada’s Rong Zhai team to take part in the two-day bazaar.
Market-goers, who included nearly 3,000 guests from the local creative industries, shopped on the event with Prada tokens that were marked at 25 renminbi, or $3.60, each.
An influencer posing in front of a Prada Rong Zhai flower stand.
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