Paobarrod | Spring Summer 2026 | Full Fashion Show (Widescreen - Exclusive Video/1080p - Tabaiba Sustainable Fashion) #Paobarrod #SS26 #Tabaiba
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Lava | Spring Summer 2026 | Full Fashion Show (Widescreen - Exclusive Video/1080p - Tabaiba Sustainable Fashion) #Lava #SS26 #Tabaiba
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The clean beauty boom has gone mainstream.
In line with data from NielsenIQ, the movement for free-from and natural products has hit the mass market. Growth in such products overindexed when put next to beauty and private care sales, which grew 2 percent prior to now 12 months.
Anna Mayo, client director, NielsenIQ, believes the result's due as much to retailers because it is to consumers. “People have really taken the time and are educated on it,” Mayo said. “There’s been a variety of retailer push behind it, Sephora has a clean program, which might be probably the most famous. Ulta has done a variety of work with its Conscious Beauty program, and Goal and Walmart have badges now.”
Equally considered, though, are...
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For brand spanking new personal care brand Hempress Hygienics, hemp is the fiber of the longer term.
The brand, which launches Tuesday with menstrual and private care products, was founded by Marilyn Austin and Mckenna Avery, who began working on the brand while they were college students in 2019.
“I used to be attending Oregon State University on the time where we had a Hemp Innovation Center, and it was the identical yr hemp was legalized in 2019, so there was a number of research and conversation happening on campus about all the advantages of hemp, which really piqued my interest,” said Austin. “[We] thought it could be a very amazing fiber to utilize in a business setting.”
Hempress Hygienics founders Marilyn Austin...
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