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April 2023

16 Apr

Franki by Francesca’s Launches Franki Sport Collection for Ages

Franki by Francesca’s will introduce Franki Sport collection on Thursday, a tween athletic- and athleisure-focused line. It’s the brand’s first tween athletic collection designed to encourage young girls to feel comfortable and assured in themselves and their activewear. Geared for sports resembling soccer, tennis or cheerleading or lounging at home, Franki Sport features sports bras, leggings, tracksuits, jackets, tennis skirts and run and bike shorts, for tweens ages 7 to 14. Prices range from $24 to $48. A glance from Franki Sport. Colourful styles, that are to be mixed and matched, were created with performance and moisture-wicking fabrics which are lightweight, pill-resistant and sturdy. “Franki Sport fills a void within the tween athleticwear space. Young girls need to feel cool and...
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16 Apr

Drew Elliott is Keeping MAC Cosmetics On the Forefront

MAC Cosmetics senior vice chairman and global creative director Drew Elliott doesn’t consider the corporate as a beauty brand. He defines it as a cultural brand, he said, in conversation with Jenny B. Advantageous, executive editor of beauty at WWD and Beauty Inc, in a discussion presented by MAC Cosmetics. “MAC has had an enormous responsibility,” he said. “It’s modified a lot. It’s modified giving models, it’s modified beauty. MAC has been a blueprint for therefore many other brands. As a cultural brand, MAC is at the middle of popular culture.” A key a part of Elliott’s role at the corporate is to maintain the cosmetics leader at the middle of cultural relevance. Sharing an anecdote about his first week on...
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