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May
May 2023
Throughout the WWD Beauty CEO Summit last week, one theme repeatedly emerged from several of the sessions: if brands want to raised engage today’s consumer, it is crucial to know their needs and behavior and offer products, solutions and experiences in a meaningful, authentic and personalized way.
All of which require leveraging data and understanding how shoppers shop.
During a NielsenIQ VIP breakfast, Jacqueline Flam Stokes, senior vp of beauty retail at NielsenIQ, said, “it's critical that brands and retailers understand how consumers are shopping. Forty percent of beauty consumers are shopping each mass and prestige and only one percent of consumers today which are shopping beauty are shopping exclusively prestige. Should you have a look at even a Sephora shopper, 97...
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Givenchy has named Nanao as its recent Japan ambassador, marking the primary time the French fashion house has appointed a Japanese actress as a face of the brand, it said.
A model, actress and TV personality, Nanao has starred in a wide range of series and flicks since embarking on her profession in 2009, including motion comedy “Hell’s Garden” and TV show “Ninja ni Kekkon wa Muzukashii,” the story of two ninjas from rival clans who get married without knowing one another’s true identities.
Givenchy creative director Matthew M. Williams praised her attitude. “I actually admire Nanao for her skilled versatility in addition to her personal energy and elegance. She is going to make a great Japan ambassador, and I look ahead...
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