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June 2023

10 Jun

Daniel Fletcher Goes Highbrow With Huntsman’s Campbell Carey

Daniel Fletcher Goes Highbrow With Huntsman’s Campbell Carey
LONDON — Daniel Fletcher is seeking to take his brand Daniel W. Fletcher in a more luxury direction with a collaboration with Huntsman, the 174-year-old British tailor on Savile Row best known for dressing all of the characters within the “Kingsman” movie franchise. Revealing off-schedule on the Royal Academy of Arts on the primary day of the London Fashion Week June edition as a part of Fletcher’s fall 2023 collection, nine bespoke looks Fletcher codesigned with Campbell Carey, creative director at Huntsman, will probably be revealed. A preview of Daniel W. Fletcher fall 2023 Courtesy These pieces, which include five formal tailoring looks adapted with Fletcher’s signature slightly-more-elongated and narrow waistline with broader shoulders, in addition to 4 women’s evening options, will probably be immediately available for...
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10 Jun

Top 10 Makeup Brands by Earned Media Value in

Top 10 Makeup Brands by Earned Media Value in
While a persistent decrease in overall influencer content has led to widespread declines in earned media value, brands like Tarte Cosmetics, Dior Beauty and Rare Beauty are each seeing standout momentum within the metric, which assigns a novel value to a chunk of content based on engagement. The revival of the #TrippinWithTarte era — the brand most recently whisked influencers away to Turks and Caicos in April, followed by a Formula 1 Miami Prix tour in May — has driven 58 percent year-over-year EMV growth for the brand even amidst allegations that trip attendees with smaller followings are usually not offered equal accommodations. “After much debate and controversy surrounding splashy influencer getaways like #TrippinWithTarte, it’s clear that creators and consumers still...
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