30
Jun
The primary customer inside Sephora’s Century City location in Los Angeles, on the open-air Westfield mall, is Joe. The center-aged man walks in only as doors open, 10 a.m. on the dot.
“I’m on the lookout for Blu Atlas,” he says.
Sephora doesn’t carry the brand, he’s told by Alex, a beauty adviser who leads him to Sulwhasoo after asking about his concerns and learning Joe is on the lookout for an anti-aging moisturizer.
“It’ll really help with lines,” Alex tells him, pointing to the Concentrated Ginseng Renewing Cream. “It is available in two sizes.”
It’s $260 for a 2.02 fl. oz. jar and $52 for the mini 0.33 fl. oz.
“I’m doing work round the corner,” Joe says. “What time are you guys open...
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