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July 2023

9 Jul

How the Beauty Industry Is Taking up Threads, Meta’s

How the Beauty Industry Is Taking up Threads, Meta’s
The wonder industry is entering its Threads era. From firms like Tarte Cosmetics, Milk Makeup, Sephora and the Estée Lauder Cos. to beauty tastemakers including Desi Perkins and Monet McMichael (no sign of Alix Earle — yet), the industry’s denizens are among the many 70 million-plus users who've taken to the text-based platform because it was launched by Meta late Wednesday. Like Twitter, Threads allows users to browse and share thoughts, photos and videos, and repost others’ content. Threads have a 500-character limit, and videos uploaded to the platform have to be under 5 minutes long. Unlike Twitter, Threads possesses the advantage of a clean slate: The platform is yet-unsullied by the form of controversy the previous has been grappling with since...
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9 Jul

Aesop Puts an 18th Century Painting in Recent Store

Aesop Puts an 18th Century Painting in Recent Store
MILAN — Going for hand soap or fragrance shopping may be quite an experience either when in Rome or on the subject of Australian luxury personal care company Aesop. When the 2 are combined, an 18th century painting can easily find its way in the client journey. Cue Felice Torelli’s artwork “Teseo abbandona Arianna,” or “Theseus Abandoning Ariadne” in English, which welcomes shoppers at Aesop’s latest store within the Everlasting City. Occupying a two-storied corner residence on bustling Via del Corso, the unit is the corporate’s second door in the town and an ode to ancient Roman architectural principles and geometric orders. Designed with Aesop’s longstanding collaborator Jakob Sprenger, the situation respects the brand’s philosophy of offering retail spaces which can be distinct from each...
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