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September 2023

10 Sep

How the Hair at Eckhaus Latta Got ‘Stuck In

How the Hair at Eckhaus Latta Got ‘Stuck In
From lace numbers in baby blue and black to sheer dresses, the Eckhaus Latta SS24 show was a mix of casual-sexy. A recent and natural beauty look tied the whole lot together courtesy of hairstylist, Dylan Chalves and makeup artist, Daniel Sasstrom. Think: eyeliner shaped like a pair of sleek sunglasses and windswept blow outs.  “The thought is modern-casual,” says Chalves in regards to the hair. Moreover, “it’s imagined to look natural, brushed out and stuck in motion.” To perform this, Chalves applied the Maximista Thickening Spray from Oribe on the ends of freshly blown out hair. After the strands were picked apart like cotton candy, the Swept Up Volume Spray was applied to stay the hair in place. Lastly, the...
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10 Sep

Aavrani, Lilly Singh to Launch Hair Care with Sephora

Aavrani, Lilly Singh to Launch Hair Care with Sephora
Aavrani has tapped a recent collaborator for a recent category. The Ayurveda-inspired skincare brand is teaming with influencer Lilly Singh on a hair care range, which is able to debut at Sephora next Spring. The products will range in price from $30 to $50. The gathering has been roughly three years within the making, said Rooshy Roy, the brand’s founder. “I actually have all the time desired to expand across skin, hair and eventually body care because Ayurveda is so all-encompassing in nature,” Roy said. “Especially with hair care, we reinvested plenty of revenue from our existing skincare business into extensive clinical trials that show formula efficacy and compete with plenty of science-backed hair care brands.” After meeting Indian Canadian influencer Lilly Singh,...
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