Humanrace, the product company cofounded by Pharrell Williams, goes larger on body care.
The brand will introduce the Humidifying Body Cream on its website on Thursday. It's priced at $54 for the total product, and $50 for refills. It's an extension of the brand’s Humidifying Face Cream, one in all its first stock keeping units.
“The Humidifying Face Cream has been a real winner for us,” said Rachel Muscat, Humanrace’s cofounder and president. “We’ve won awards for it and it continues to be one where we have now each female and male consumers coming to us.”
The brand includes snow mushroom extract, which Muscat said works in a different way depending on users’ skin types. The body cream, nevertheless, also includes bakuchiol, a...
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