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January 2024

26 Jan

Kathy Ireland Debuts Skin Care Partnership With Luminess

by Beautifaire101
Beauty, Featured
Kathy Ireland Debuts Skin Care Partnership With Luminess
Kathy Ireland has partnered with Luminess on a technology-focused offering of skincare products. The collaboration, dubbed “Kathy Ireland Beauty [Heart] Luminess,” will debut this month on kathyirelandbeauty.com. It entails Kathy Ireland-branded iterations of Luminess’ Kinetic Skin Toning Device and its accompanying Kinetic Skin Treatment Serum, along with Luminess’ Airbrush Skincare Device and its complementary serums. Prices range from $56 to $199. “Over time, we’ve been approached by quite a few firms for product collaborations,” said Ireland, the chair, chief executive officer and chief designer of Kathy Ireland Worldwide “After we met with Sean [Mehta, founder and CEO], Jay Nalli [chief revenue officer] and their hard-working team at Luminess, and experienced the extraordinary formulations and products, we knew that this was the correct partnership...
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26 Jan

Anne Hathaway Ambassadorship Key A part of Shiseido Strategy

by Beautifaire101
Beauty, Featured
Anne Hathaway Ambassadorship Key A part of Shiseido Strategy
Shiseido is counting on science and celebrity for its next phase. The Japanese skincare brand is introducing a latest hero foundation — the RevitalEssence Skin Glow Foundation SPF 30 — while doubling down on its Benefiance eye cream with a reformulation and tapping Anne Hathaway to function the brand new global ambassador for the Vital Perfection range. That partnership encompasses a brief film starring Hathaway, along with paid and social media. “What all of them have in common is an actual excellence, a timelessness, a legacy, a story,” Hathaway told WWD of the brands she partners with, which also include Bulgari. “They’re iconic on their very own, so why wouldn’t I would like to be an element of that?” In the wonder realm, though, Hathaway...
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