February 2024

With the rise of AI-generated modelling agencies and no copyright protections, many models – like Nassia Matsa – are discovering that they don’t have the rights to their own bodies I'm sitting on the tube on my solution to a casting when opposite me I see an ad for an insurance company. The model looks similar to me, but something is unsettling concerning the picture. I’ve never done a shoot for this insurance company, but I recognise my features, and the pose, hair and make-up are just like a shoot that I did back in 2018 for a Paris-based magazine. I take an image of the ad but attempt to dismiss it from...