Rihanna landed in Shanghai on Tuesday night and got right all the way down to business. She whipped up some Chinese pancakes, frolicked with fans and native influencers, and hopped on three livestreams on Douyin, China’s version of TikTok.
The superstar songstress was on the town to advertise Fenty Beauty, which officially entered the mainland China market via Sephora in February. The brand can be available on Tmall, Douyin and sephora.com.
Her visit coincided with Fenty Beauty‘s first mainland China pop-up, dubbed Fenty Beauty Alley.
The pop-up is happening at Fotografiska Shanghai, which opened by the Suzhou Creek last fall. The immersive space features charming local elements similar to a vintage street food market, a Mahjong room and a bubble tea stall...
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