Mango Man is trying to the sports world for its latest campaign.

The Spanish fashion brand has tapped French soccer player Antoine Griezmann because the face of its spring 2023 collection and its accompanying campaign, titled “Move Forward.” The campaign relies on the concept of overcoming, highlighting “the importance of not giving up and achieving with a purpose to fulfill one’s goals and overcome any obstacles that appear along the best way in life,” in accordance with Mango.

“Move Forward is an expression that represents my life and connects me to Mango Man, its values, its style and the characteristics of the clothes,” Griezmann said. “After falling down, I even have at all times got back up again, I even have tried again and I even have had the determination to look forward and pursue my next goal.” 

Griezmann appears within the campaign modeling casual styles from the spring collection, including linen suits, suede jackets, printed shirts and more. The gathering centers around linen and knitwear pieces and is designed in an earthy color palette of neutrals, green and brown tones. It also offers accessories like backpacks and footwear.

The “Move Forward” campaign with Griezmann is Mango’s latest initiative of the yr. In January, the brand continued its sustainability efforts by releasing a circular design denim collection. 

Mango can be going forward with its plans to expand within the U.S. This February, the corporate signed an agreement to open seven stores in shopping centers within the U.S. this yr operated by Brookfield Properties.