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24 May

A Sharp Debut: Bradley Sharpe Ventures Into Ready-to-wear

A Sharp Debut: Bradley Sharpe Ventures Into Ready-to-wear

LONDON Bradley Sharpe has been running his small fashion business for 3 years, where he has specialized in bespoke and red carpet ensembles for names corresponding to Bree Runway, Raye, Stefflon Don and Lady Gaga, who opened her sixth concert tour, “The Chromatica Ball,” wearing considered one of his designs.

“Last 12 months, I don’t know what happened, but my business just began to actually pick up and so it’s been doing rather well. I’d say 80 percent of my clients are celebrities,” Sharpe told WWD on the phone, ahead of his enterprise into ready-to-wear with 21 pieces available for order on his website, bradleysharpe.com.

The debut collection is a fusion of his structural avant-garde shapes with a touch of dark feminine elegance using only black and white with a touch of red for a pair of sunglasses.

Prices start at 380 euros and reach as much as 2,500 euros.

Bradley Sharpe’s ready-to-wear will start from 480 euros.

Gilles Laurent

Sharpe’s rtw feels contemporary without compromising on the drama of couture-like shapes and fabrics. The cinched waists reference Christian Dior’s 1947 Latest Look and the more billowy constructions in black date to Cristóbal Balenciaga’s romanticism.

“I’m often the form of individual that can only think big, but this has been a chance for me to truly really take into consideration construction,” said Sharpe, who had been interested by a “Victoriana apocalyptic moment” for the debut somewhat than showing a “show collection” with bells and whistles.

“I just love black, I can’t really work with color. That’s just me as a designer, but I also felt that designing this collection was based on the concept of everybody heading toward the tip of the world and wearing mourning clothes, as they did within the Victorian age,” he added.

The gathering features wool infused neoprene for a spongy effect and waterproof velvet, which is Sharpe’s way of remixing traditional elements with latest technology.

Bradley Sharpe

The debut collection features wool infused Neoprene and waterproof velvet.

Gilles Laurent

Prior to dressing celebrities, the British designer worked with private clients on custom pieces, an element of the business that he’s been growing organically.

“I don’t have investors. I’d love an investor,” said Sharpe, who’s keen to take his label to the subsequent stage.

He has a showroom in Paris, which he repeatedly visits during fashion weeks in town, but he’s firm on stating that Bradley Sharpe is a British heritage brand.

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