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1 Nov

Anne Hathaway to Host CFDAs, AEO Goes Big, Lola

HATHAWAY, THE HOST: The a part of host of the 2023 CFDA Fashion Awards, presented by Amazon Fashion, shall be played by Anne Hathaway.

Hathaway is taking on for Sarah Jessica Parker, who’s unable to host the awards ceremony resulting from unexpected circumstances, the CFDA said. Hathaway can even present the evening’s American Womenswear Designer of the 12 months Award with designer Narciso Rodriguez.

Hathaway has starred in such movies as “The Devil Wears Prada,” “Brokeback Mountain,” “Rachel Getting Married,” for which she earned a Best Actress Oscar nomination, and “Les Miserables,” wherein she earned the Academy Award for Best Supporting Actress.

A native Latest Yorker, Hathaway has also been a UN Women Goodwill Ambassador since 2016.

The CFDA Fashion Awards presented by Amazon Fashion takes place Nov. 6 on the American Museum of Natural History.

The 2023 CFDA Fashion Awards shall be given for designer of the 12 months in womenswear, menswear and accessories, and the Shop With Google Emerging Designer.

Special awards to be given out that night include the Fashion Icon award to Serena Williams; the board of directors tribute award to Vera Wang in recognition of her impact on the bridal industry; the Founder’s Award in honor of Eleanor Lambert to Domenico De Sole; the Geoffrey Beene Lifetime Achievement Award to Maria Cornejo; the Media Award in honor of Eugenia Sheppard to Alina Cho; the Environmental Sustainability Award to Mara Hoffman; the International Designer of the 12 months Award to Jonathan Anderson for JW Anderson and Loewe, and the Innovation award to Gwyneth Paltrow for Goop. — LISA LOCKWOOD

BIG FOOTPRINT: This month, the AEO family of brands — Aerie, American Eagle and Unsubscribed — have joined forces to open a 24,000-square-foot store featuring all of the brands.

The primary of its kind store concept, called The Gateway, is situated in SoHo at 599 Broadway, in time for the vacation shopping season. The shop was previously an American Eagle unit.

The shop, which has 15,000 square feet of spelling space and 9,000 square feet of storage/back of house, shall be converted to The Gateway on Wednesday.

The corporate recognizes that point is a precious commodity in the course of the holidays, so looks to make things easier at one convenient location. Along with all three brands, The Gateway will house AE’s 24/7 men’s activewear collection and its premium AE77 denim, together with Offl/ne by Aerie. The shop also provides space to have interaction with different experiences, events and technologies to immerse with the brands.

Inside The Gateway

The Sub level will feature Unsubscribed and AE77, the most important level will house AE women’s and Aerie, and the second level will house AE men’s, 24/7 and Offl/ne by Aerie.

Jennifer Foyle, president and executive creative director of AE and Aerie, said, “The Gateway store concept evolved from our customer-centered priorities to offer the very best and most enjoyable shopping experience. AEO’s retail portfolio includes among the most highly recognizable and progressive lifestyle brands. By bringing them together under one roof, we’re capable of showcase our collections in a singular and convenient way. Customers can shop the brands they love and, like AE and Aerie, while exploring timeless and luxe pieces from Unsubscribed, and premium denim and cashmere from AE77. As we head into the season, The Gateway also becomes the last word gifting destination for everybody in your list.” — L.L.

A view of The Gateway.

A view of the The Gateway.

Courtesy of The Gateway

WASTE NOT, WANT NOT: Coach is taking a more sober view of the vacations this 12 months.

The corporate is introducing a campaign titled A Wasty Holiday that speaks to the indisputable fact that between 25 and 43 percent more waste is created then than at every other time of the 12 months.

However the message isn’t all doom and gloom. The campaign also offers hope to the brand’s Gen Z goal community by shining a light-weight on Coachtopia, a circular subbrand that uses waste from the manufacturing process to create recent products.

The campaign, which launches on Wednesday, incorporates a film starring actor and Coachtopia community member Lola Tung, star of “The Summer I Turned Pretty,” who, alongside a creature named Wasty, makes a resolution to rework holiday waste into Coachtopia creations.

The story begins with Wasty, who spends evenings searching the streets for things which were thrown out. One night, it peers through a window to see Tung, who’s starting to panic about all the vacation waste that’s piling up in her family home. A lightbulb goes off, and Wasty takes pieces from the waste he’s stockpiled to create a Coachtopia checkerboard-patterned bag that he leaves at Tung’s door. They agreed to work together to create a community, “and the remaining is Coachtopia history.”

Lola Tung in Coach holiday campaign.

Lola Tung stars within the Coach holiday campaign.

courtesy

Other Coachtopia products featured within the film include quite a lot of Upcrated bags and accessories comprised of recycled and recyclable materials, graphic knits in 98 percent recycled wool, Loop products comprised of 95 percent recycled plastic, and a few ready-to-wear pieces resembling a checkerboard vest comprised of shearling scraps.

Coach said the unorthodox campaign is meant to assist its Gen Z customers learn balance their love of fashion with the wasteful practices of our society that lead to climate change. The campaign was created after conversations with Coachtopia’s beta community of Gen Z advisers.

Because the season progresses, Coach will replace flash sales and other messaging with gift guides that talk to the sustainable nature of Coachtopia products. — JEAN E. PALMIERI

HAILEY’S HOLIDAY: Model and entrepreneur Hailey Bieber and actor Brandon Flynn star in Calvin Klein’s holiday 2023 campaign.

Directed and photographed by James Brodribb, the campaign is rooted within the celebratory nature of the giving season, the corporate said. Bieber and Flynn, styled within the Calvin Klein holiday collection, are captured expressing the joyful energy of the vacations.

Hailey Bieber in Calvin Klein's holiday campaign.

Hailey Bieber in Calvin Klein’s holiday campaign.

James Brodribb, courtesy of Calvin Klein

“Our 2023 holiday campaign is an element of our ongoing approach to increasing brand impact and to constructing desire around our core products. Featuring long-term brand ambassadors Hailey Bieber and Brandon Flynn, the distinctive creative treatment was crafted to chop through and to excite consumers around our seasonal essentials,” said Jonathan Bottomley, executive vice chairman and global chief marketing officer of Calvin Klein.

The 30-year-old Flynn is an American actor known for his role as Justin Foley within the Netflix series, “13 Reasons Why,” in addition to appearing as himself within the short film, “Home Movies.” The 26-year-old Bieber is an American model, media personality and the founding father of Rhode Beauty.

The vacation 2023 collection features recent takes on slipdresses, refined tailoring and versatile outerwear, curated for each occasion. In Calvin Klein Underwear, recent styles are sleek and seasonal, featuring a daring color palette inspired by mineral tones with a metallic shine. Classic denim styles are updated and elevated for the season.

Brandon Flynn in Calvin Klein's holiday ad campaign.

Brandon Flynn in Calvin Klein’s holiday ad campaign.

Courtesy of Calvin Klein.

Campaign content will roll out on the Calvin Klein social channels starting Wednesday, highlighting different holiday styling concepts with Bieber and Flynn into December, and campaign imagery will appear on high-visibility digital and out-of-home placements. — L.L.

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