Featured Posts

To top
21 Apr

Armani/Casa Unveils First Outdoor Collection, Opens Up Couture

MILAN — Giorgio Armani for the primary time opened his Milan Palazzo Orsini headquarters to the general public to display his latest Casa collection — and the road of individuals wanting to make the most of the chance was hard to miss on Via Borgonuovo.

In one other novelty, the designer presented his first outdoor collection in the gorgeous garden, one among the hidden gems of Milan’s stately buildings and accessed from the Seventeenth-century courtyard.

“My work, each in fashion and in design, is a relentless pursuit for balance that comes from the alternative of materials and the expert skill of the hands that create it,” said Armani. Opening the doors of the villa to indicate the Casa collection “in such an intimate setting is a way of highlighting this process. It’s also a option to accentuate the variability of the offering,” and the dear materials and superior craftsmanship, he added.

Within the garden, the solid teak furniture series included the Terence sofa and armchair with a footrest, the Timothy lounger, the big Thomas dining table, the Turner and Terry side tables, and the Thelma folding armchair. Every 12 months, Armani assigns a letter in alphabetical order to his furniture and T was the chosen one for 2023. The clean, rounded lines contrasted with picket surfaces embellished with a singular engraved finish that recalls the interweaving of wicker.

The seats and cushions were upholstered in a textured and luminous Armani/Casa jacquard fabric, specially designed to face up to the weather, embellished with stylized palm motifs.

The Armani/Casa outdoor collection.

Within the stunning frescoed rooms often reserved for Armani Privé’s atelier and high fashion collections on the primary floor, passing through the porticoes and an imposing staircase, just a few wicker pieces created continuity with the outdoor collection, as in an imaginary patio.

The Ted table and the revisited Melrose table with tops in exquisite Taj Mahal quartzite and brass details, in addition to the Sharon sofa and armchair with footrest, were in sync with Armani’s belief in timeless objects and his consistent aesthetic.

The craftsmanship of the Sofia chair, of the Antoinette dressing table and the Camilla desk presented in latest versions was emphasized by the mother-of-pearl tiles applied by hand in a mosaic pattern over all the surface, creating an almost hypnotic weave with a palpable textured finish.

Armani/Casa’a Antoinette dressing table.

The Oriental and Art Deco inspirations so relevant for Armani were reaffirmed throughout the gathering.

His classic neutral palette was revved up by touches of agave green, cobalt blue, orange, gray and lacquer red.

Along with Murano glass vases with lacquer details, candles, bento boxes with hand-crafted embellishments, and palm wood-lined boxes with Art Deco flair, Armani presented whimsical accessories, akin to the Tale tarot cards with photos of models wearing Armani clothes, and the Tool tape measure that morphs right into a charm.

The weave theme was reflected by small objects akin to the cylindrical candle holders with wire mesh.

Nature is all the time key to Armani’s collections and colourful ceramic objects inspired by Mediterranean vegetation were a fun additional touch.  

Just as he has masterminded the expansion and expansion of his fashion empire, which reported sales of greater than 2 billion euros in 2021, Armani has built a solid furniture and interior design business. Armani/Casa was formally established in 2000 and is now present in 29 countries with 40 stores around the globe in leading cities from Milan and Paris to Latest York and Tokyo.

The designer has also built a solid business together with his hotels in Dubai, which bowed in 2010 within the Burj Khalifa, and in Milan a 12 months later, in a enterprise with Dubai-based developer Emaar Properties PJSC that was established in 2005.

Last 12 months it was revealed that an Armani Hotel will rise in Diriyah, a 300-year-old site positioned a 15-minute drive from Riyadh, within the Kingdom of Saudi Arabia, which is predicted to be accomplished in 2026. The realm is home to the UNESCO world heritage site At-Turaif, recognized as one among the world’s foremost mud-brick cities and the valley and plush palm groves of Wadi Hanifah.

Armani can also be redeveloping his four-level, 16,000-square-foot Madison Avenue store in Manhattan right into a 96,000-square-foot constructing that may house a flagship and 19 luxury Armani/Casa residences, a project that is predicted to be accomplished in 2025.

Recommended Products

Beauty Tips
No Comments

Sorry, the comment form is closed at this time.