Featured Posts

To top
Title Image

Author: Beautifaire101

15 Mar

Social Media within the Beauty Landscape

Social Media within the Beauty Landscape
Discuss a meteoric rise. Two years ago, Katy DeGroot quit her job as an executive team leader at Goal. Today, she’s recognized practically each time she steps into one among the retailer’s stores. “Often, the very first thing people say is, ‘Oh my God, you’re so small’,” chuckles DeGroot, a 5-foot-3 tomboy version of Mariah Carey in her “Butterfly” phase who is healthier known by her social media handle LustreLux, “but it surely’s never really awkward. It’s like seeing one among your mates.” DeGroot began LustreLux as a Website online with no grand ambitions to develop into a social media sensation. “I just desired to create something that mixed my sarcasm and humor into writing and doing just a few...
Continue reading
14 Mar

Is Brazil’s Beauty Market Finally in Rebound Mode?

Is Brazil’s Beauty Market Finally in Rebound Mode?
SAO PAULO — Brazil is on the point of dance. Buffeted by three years of recession, heavy taxes, soaring unemployment and lingering political turmoil, the country’s beauty industry — ranked number 4 on the earth — is starting to search out its footing and regain its rhythm. “Last 12 months was the 12 months of recovery in Brazil,” said Artur Grynbaum, chief executive officer of Grupo Boticário, one in all the country’s leading beauty corporations, who noted that gross domestic product has suffered severe contractions since 2014 and predicted it might take a decade for the general economy to achieve prime condition. As for now, though, “It’s more normal.” Daniel Rachmanis, president of Latin America for the Estée Lauder Cos. Inc., can be bullish....
Continue reading