TIGHTS SPOT: Gruppo Calzedonia is coming to Paris Fashion Week.

The Verona, Italy-based hosiery, innerwear and swimwear group plans to stage an event on Sept. 26 titled “Calzedomania — A legs celebration,” marking the primary time it can showcase its legwear overseas, in addition to its debut during fashion week.

It’s working with event organizer Villa Eugénie on the show at Palais Brongniart, which is able to eschew a conventional catwalk format in favor of “a completely immersive brand experience in celebration of its iconic garment: tights,” the brand said in an announcement.

The previous home of the stock exchange, the landmark has hosted shows by brands including Fendi, Raf Simons and Off-White.

“The surreal ambience of Calzedomania will involve guests, a bunch of international influencers and celebrities in an incredible journey to find the brand and its iconic style,” Calzedonia said.

The group, which owns brands including Calzedonia, Intimissimi and Falconeri, has greater than 2,150 stores in 53 countries, including 215 boutiques in France. 

Calzedonia has previously held events in Italy, including the Calzedonia Leg Show, held in Verona in 2017 within the presence of Julia Roberts, its brand ambassador on the time. Meanwhile, guests at its Calzedonia Eternally Together Summer Show in Rimini, Italy, in 2013 included Sarah Jessica Parker.

Gruppo Calzedonia revealed last week that it was entering the luxurious world with the acquisition of a majority stake in Italian fashion label Antonio Marras. The group reported revenues of two.5 billion euros in 2021, up 29.1 percent from 1.94 billion euros in 2020. Compared with 2019, sales increased 3.9 percent.