Beauty – Page 710 – Beautifaire

30 Apr

Rihanna Is Taking This Whole Smurfette Thing Seriously With

It has been two months because the Super Bowl, but I'm still enthusiastic about Rihanna’s performance and that gorgeous red ensemble she wore. I can at all times count on Rih to proceed to interrupt necks, turn heads, and drop jaws together with her looks — and that is exactly what she did at CinemaCon on April 27 with a messy updo and eye makeup as blue as a Smurf. Riri attended the convention in an oversized denim gown together with her hair piled atop her head to advertise the upcoming sequel to the The Smurfs Moviefor which she might be producing, voice acting, and creating original songs. Clearly, blue was a key a part of her entire look, including...

0 Comments

30 Apr

Kory Marchisotto’s Philosophy on Digital Innovation at E.l.f. Beauty

by Beautifaire101

Beauty, Featured

Kory Marchisotto’s Philosophy on Digital Innovation at E.l.f. Beauty

Kory Marchisotto is not any stranger to being first. The chief marketing officer of E.l.f. Beauty and president of Keys Soulcare, who first brought the brand on then-fledgling TikTok and whipped up the brand’s viral Jennifer Coolidge industrial for the Super Bowl in a mere three weeks, likes to be first to any space. It’s what she calls “moving on the speed of culture.” When she has an idea, “Don’t do it in six months, or nine months, or 12 months from now when all of the KPIs are perfect and buttoned up,” she said. “Do it now. Jump within the deep end of the pool, and begin swimming.” That’s a very important tenet of her roadmap to success: starting with getting ingrained...

0 Comments

29 Apr

This Recent Allergist-founded Brand Is Designed for Sensitive Skin

by Beautifaire101

Beauty, Featured

Sensitive skincare could also be on the point of an upgrade. Or, to talk more literally, a downgrade, within the sense that allergist and immunologist Dr. Martin Smith has teamed with Unilever alum Annie Meyer to inaugurate a skincare brand comprising products each made with fewer than 14 ingredients. Launching Monday, Untoxicated consists of a Clean Start Facial Cleanser, retailing for $17.95, and a Lightweight Hydrate Moisturizing Lotion, $24.95, full of ceramides, hyaluronic acid, arginine and glycolipids — and free from 128 common allergens and irritants liable for a majority of reactions in people, said the founders. “Our name directs attention to what we do; we wish to be the safest sensitive skincare brand available on the market,” said Smith, adding that two...

0 Comments

29 Apr

Thirteen Lune Founder Nyakio Grieco’s Vision for Borderless Beauty

by Beautifaire101

Beauty, Featured

Thirteen Lune Founder Nyakio Grieco’s Vision for Borderless Beauty

Don’t even try putting Nyakio Grieco in a box. From founding her first eponymous skincare line back in 2002 (subsequently acquired by Unilever) to introducing inclusive beauty retailer Thirteen Lune in 2020 to her latest effort, a multicategory beauty brand called Relevant; Your Skin Seen, the entrepreneur is consistently finding latest avenues to uplift consumers — and brand founders — of color. Here, the 2023 CEW Female Founder Honoree speaks on edifying an industry through community, inclusivity and, every now and then, betting on passion and heart over conventional business value. What has your trajectory been like in beauty? Nyakio Grieco: I’ve been within the industry for 22 years, and for me, slow and regular has won the race; finding a...

0 Comments