Vestiaire Collective Appoints
PARIS — Beefing up its global management to support ambitious growth plans within the U.S. and Asia, Vestiaire Collective on Wednesday revealed the appointment of two female executives.
The luxurious resale platform has tapped Samina Virk as chief executive officer for North America, while Marie-Christin Oebel has been named global chief marketing officer. Each may even be joining the chief committee.
In a press release about their appointments, Moizant lauded the 2 executives’ experience and said the they embody the corporate’s “values of girls empowerment, dedication and greatness.”
Based in Recent York and reporting to CEO Maximilian Bittner, Virk is a fashion e-commerce veteran who had already headed Vestiaire Collective’s 2015 launch on the U.S. market, becoming “an actual asset” during her three-year tenure and “an amazing circularity advocate,” in response to Moizant.
Prior to rejoining Vestiaire Collective in her recent role as CEO for North America, she was chief marketing officer and president of the U.S. market of chat-based luxury e-tailer Threads Styling. Previous roles included Goal and eBay, experiences that honed her background in constructing brands that straddle the style and technology fields.
Paris-based Oebel will likely be overseeing the corporate’s growth and performance marketing, its campaign management in addition to its social media, PR and influencer imprints. She reports to president and cofounder Fanny Moizant.
Oebel most recently served as marketing and strategy director for French unicorn Doctolib, which provides access to France’s health care professionals.
Prior to that, she was head of strategic marketing, innovation and insights for Zalando, amongst Europe’s largest online fashion retailers; strategy director at Accenture-owned digital consultancy firm Bow & Arrow in London, and led the perfume and skincare brands of Viktor & Rolf, Maison Martin Margiela and Giorgio Armani at L’Oréal.
These appointments come on the heels of the posh resale platform’s acquisition of U.S.-based competitor Tradesy in March 2022 and the July opening of an office and authentication center in South Korea as a part of its Asian expansion plans.
In 2021, Kering and Tiger Global Management injected a $216 million funding round into the resale platform with an aim to deal with global expansion. The corporate received a $64 million round of funding with investment in 2020 from Korelya Capital, the Asian-focused French firm cofounded by former minister of culture Fleur Pellerin and backed by Korean tech giant Naver, with the intent to expand in Japan and South Korea.
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