Rice water is a beauty treatment that has risen in popularity lately as many attempt to strengthen and lengthen their hair at home. “Rice water is wealthy in amino acids and vitamins, like vitamin B, vitamin E, and inositol,” Beauty Expert Jennifer Li shares with Essence in regards to the beauty solution that has been used for hundreds of years in Asia. 

“It could actually help to correct mild hyperpigmentation (with greater prolonged use) and strengthen fragile or compromised hair. It was also believed to brighten the skin and keep the skin looking youthful,” she adds.

Plainly the rise of the centuries-old technique didn’t miss Power actress La La Anthony, who admits that she is a giant fan of rice water and has been using the traditional beauty method to maintain her hair healthy.

“When the pandemic happened, I got to concentrate on my hair,” La La Anthony tells ESSENCE. “After on a regular basis use, I began seeing great results. My hair was completely damaged from wearing wigs, weaves, and braids, which were pulling on my edges.”

The starchy water left behind from the rice is wealthy in vitamins and minerals which can be said to be useful to not only the hair but additionally the skin. Using YouTube as a resource, the actress turned DIY-er perfected her rice water method in her very own kitchen.

“Throughout the pandemic, I used to be fermenting the rice at home, letting it sit for twenty-four hours, draining it, then putting it in a twig bottle and applying it to my hair,” Anthony reveals.

Although rice water is easy to make and useful for the actress’s hair, she didn’t benefit from the smell of the mixture fermenting in her home. So, she used the potent ingredient to create a latest product so as to add to her line of hair care products under her brand INALA.

“When rice ferments, you’ll be able to smell it,” the entrepreneur chuckles as she explains the odor. “I kept considering, ‘there’s got to be a way I can do that,’ which is what inspired the Reset Rinse, which is a 100% rice water complex that you simply put in your hair and let it sit on for up to a few minutes.” 

The Reset Rinse ($30) safely removes build-up while nourishing and smoothing strands using eight basic ingredients, including pure rice water extract. It’s the right weekly treatment that anyone who wants a clean scalp has to try. 

Even Kelly Rowland appreciates the advantages of the answer! The Reset Rinse is offered for purchase at INALA.com.