PARIS — Louis Trotter is leaving her position as creative director of Lacoste after a four-year tenure.
Trotter had been in command of the style show and general collections and the corporate noted her contribution to its shift initiated toward women’s wear, lauding the “real consistency” she dropped at its overall offering.
She had joined the corporate in 2018, showing her first collection in February 2019 during Paris Fashion Week.
“I feel probably the most honored to have served the legacy of René Lacoste, whose sporting values I’ll carry with me. I’m very glad to have joined this unique brand that completely combines heritage and avant-gardism,” Trotter said in a press release announcing her departure, adding her hope that her creative team would “proceed to flourish.”
Lacoste president Thierry Guibert thanked Trotter for “her creativity and commitment and for her contribution to the brand’s legacy.”
On the opening of the brand’s Champs-Elysées flagship, the chief had identified Trotter’s contribution to Lacoste’s enduring sports casual identity, which saw the brand weather the pandemic higher than most.
Trotter’s future plans couldn’t be immediately learned.
Her latest designs were showcased during an intimate presentation in Paris. They will probably be sold as a part of the spring 2023 offering.
Trotter’s departure arrives at a moment where Lacoste is rethinking its creative approach, stating that it could take the form of “a collaborative studio model focused on a collective vision.”
The brand may even be celebrating its ninetieth anniversary in 2023.
Recently, the French brand also announced in December that it had signed a 15-year worldwide licensing agreement with Interparfums SA and the launch of a latest perfume line in 2024, after wrapping up its existing relationship with Coty.
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