Lila Moss has a recent gig.

The creative and daughter of supermodel Kate Moss has been named the most recent brand ambassador for Yves Saint Laurent Beauty U.S., the Stateside division of the worldwide beauty brand.

As a part of her duties, Moss will appear in campaigns for products including the All Hours Foundation, Rouge Volupté Shine Lipstick, Lash Clash Mascara and Rouge Volupté Candy Glaze Lip Gloss.

The latter two are amongst Moss’ favorite products from the brand, she told WWD in an email. The Lip Balm “is my go-to once I just need just a little gloss,” she said.

Though she prefers pared-back makeup looks, Moss said she still has room for experimentation. “My relationship with beauty is all about feeling like myself and feeling confident. I’ve at all times kept my makeup quite natural but wish to experiment more once I’m going out,” she said.

“I really like the brand’s perspective on beauty — and it matches how I feel about makeup now too. Once we shot the campaign, it was great to work collaboratively with the team to be certain the products we used felt authentic to me — it’s the private connection to makeup that has made me really enthusiastic about this partnership,” she continued.

It’s not Moss’ first role in beauty. She made her modeling debut because the face of Marc Jacobs Beauty in 2018, when she was then only 16 years old.

“She captures the ability of self-expression and authenticity, and the way that may manifest through makeup,” said Laetitia Raoust, general manager of Yves Saint Laurent Beauty U.S. “She represents her generation’s beauty and for that, we couldn’t be happier to welcome her to the brand.”