Finnish skincare brand Lumene has tapped Adrian Innergård as its recent chief executive officer.

Innergård hails from Perrigo, where he served as CEO of Perrigo Northern Europe, and oversaw global direct-to-consumer operations. He succeeds Johan Berg, and goals to cultivate increased global momentum for Lumene in his recent position.

“Living within the Nordics, you mostly see and listen to about Lumene, but from a world perspective, [the brand] is sort of like a hidden gem because its historical business has mostly been in Finland,” said Innergård, adding that the brand has seen recent traction in China and has its eye on growth within the U.S. and U.K. markets specifically.

Lumene entered the U.S. in 2003 and has been steadily growing its business within the region since, selling stock keeping units comparable to its Glow Boost Essence, $35.99, and Overnight Brilliant Sleeping Cream, $29.99, at mass market doors comparable to Goal Corp., Walmart Inc. and CVS Pharmacy. In 2021, Scandinavian private equity firm Verdane took a majority stake in the corporate.

“I’m comfortable handy over my role to Adrian Innergård; I’m convinced that Adrian, with the remaining of the team, will proceed the progressive development of Lumene and further construct on the internationalization of this amazing brand,” said Berg, who’s retiring, but continues at Lumene as a member of the board.