Primer: the unsung hero of your beauty routine. Some swear by it, while others have never given it a second thought. But as we age, the advantages of an excellent primer turn into increasingly apparent — think plumper, more radiant skin (along with improving the longevity of your makeup, after all). Not sold on the concept yet? Allow celebrity makeup artist Nydia Figueroa to elucidate: “You should consider primer as double-sided tape for the face. It locks in skincare, helps your makeup stay put, and prevents it from settling into effective lines or wrinkles.”

Should you’re on the lookout for a primer that caters to mature skin, makeup artist Emily Gray recommends specializing in ingredients that provide hydration and soothing advantages, akin to hyaluronic acid and aloe vera. One other ingredient to contemplate is niacinamide, which might help perfect skin’s texture. “Avoid formulations that contain stripping ingredients and unnecessary oils,” Gray warns, as these can have a negative impact on mature skin. Go for a light-weight primer that will not settle into effective lines or wrinkles, making a smooth canvas to your makeup.

primer is the important thing to making sure that your makeup looks flawless. Listed here are 12 that can even keep your skin hydrated, plump, and glowing all day long.

Milk Makeup Hydro Grip Primer

$38 at Sephora

Nyx Skilled Makeup Pore Filler Primer

$15 at Goal

$15 at Ulta Beauty

Figueroa cannot stop raving concerning the Milk Makeup Hydro Grip Primer, which she considers a staple in her kit. “This primer is right for mature skin since it delivers quick results and keeps makeup in place for as much as 12 hours,” she explains. The gel formula glides on easily, and slightly goes a great distance in making a seamless base to your makeup.

Say goodbye to your expensive blotting paper habit with Nyx Skilled Makeup Pore Filler Primer. This tinted cream is a game changer, delivering a blurred, matte finish even for the shiniest amongst us.

Chanel Le Blanc De Chanel Multi-Use Illuminating Base

$48 at Chanel

Charlotte Tilbury Wonderglow Face Primer

$55 at Sephora

$55 at Nordstrom

All of us have those days when our skin appears lackluster, even after religiously following a multi-step skin-care routine. But fear not: makeup artist Molly Stern has an answer for you. She suggests giving Chanel Le Blanc De Chanel Multi-Use Illuminating Base a try — this primer not only brightens up your skin but additionally helps your foundation stay put for longer.