Pinky Cole has dominated the vegan convenience grocery store in Atlanta, Georgia, one among the country’s largest economies. Now, she recently announced the brand is expanding beyond their hometown.
In a news release shared with Essence, Slutty Vegan confirmed the grand opening of their Birmingham, Alabama, location on Sunday, August 21, marking the brand’s first store outside of Georgia.
The restaurant has earned a stellar popularity of serving 100% plant-based burgers, sandwiches and meals made that rival traditional convenience in flavor and presentation. That is the chain’s sixth brick-and-mortar store.
The expansion comes on the heels of a $25 million series A fundraising round, which pushed her brand’s valuation to $100 million. The round was led by Richelieu Dennis’ Recent Voices Fund and Danny Meyers’ Enlightened Hospitality Investments.
“We’re so excited to sluttify all of Birmingham!” said Cole. “This location is amazingly special to us — it’s our first location outside of Georgia, and we couldn’t be more excited to be an element of your community. We hope you’re ready for us, because Slutty Vegan is able to serve an experience to every one among you.”
It was also recently announced that the brand will open a restaurant in Brooklyn, Recent York–which was a full circle moment for the founder.
“My first ever restaurant – Pinky’s Jamaican & American Restaurant – was in Harlem, so this can be a full-circle moment for me,” Cole reportedly said. “It’s an honor to be opening an idea in such a longtime space, just down the road from where Biggie Smalls grew up, and to bring more delicious vegan food to the Brooklyn community.”
The brand’s growth is notable because it was just founded in 2018, and is poised to turn into one among the biggest vegan food corporations available in the market.
The Birmingham location is situated within the Woodlawn neighborhood at 5 fifty fifth Pl S, Birmingham, AL 35212.
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