Actor Simon Rex is the face of Mox Skincare, which is relaunching with a recent strategy.
“We met through a mutual friend a few yr ago, and I used to be just so struck by Simon’s charisma,” said Peter Murane, chief executive officer of Mox Skincare. “I’m like, ‘Oh my gosh, that is the person to make this category accessible.’”
Rex, who lives between Los Angeles and Joshua Tree, sees Mox Skincare as a chance to enter the wellness market.
“I’ve been getting different corporations reaching out to wish to do some form of partnership, and I actually desired to do something on this space,” said Rex. “I desired to do something positive.…I feel there’s type of a shift happening straight away for...
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