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20 May

Inaugural Poet Amanda Gorman on Literacy as a Vehicle

For author and the Estée Lauder Cos.’ global changemaker Amanda Gorman, the intersection of beauty and literacy has at all times been clear. “Certainly one of the primary things I said to [Estée Lauder] after we first began talking was that I’m not here to be a reasonably face or a reasonably smile — I’m here to be a thought partner in what we’re doing,” said Gorman on the Beauty CEO Summit in conversation with Cori Murray. At 23, Gorman became the youngest inaugural poet in U.S. history, fascinating the nation along with her original poem, “The Hill We Climb,” at president-elect Joe Biden’s 2021 inauguration. Seven months later, she penned a contract with Estée Lauder because the brand’s first...
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26 Dec

Amanda Gorman is Beauty Inc’s 2022 Changemaker of the

Beauty Inc Awards 2022 Changemaker of the 12 months: Amanda Gorman, Global Changemaker, The Estée Lauder Cos. Estée Lauder’s global changemaker Amanda Gorman is reinventing the role of brand name ambassador — and redefining how a generation thinks. The youngest inaugural poet within the history of the U.S., whose personal style is as strong as her voice, Gorman has leveraged her role to create real change in beauty. She not only fronted a campaign for DoubleWear Stay-in-Place Makeup, but can be the force behind the corporate’s Writing Change program, whose goal is to assist close the literacy gap in America. “Very rarely does a beauty partnership mean that you may be each pretty and smart, that you may have a voice, that...
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