Aman could also be best known for its luxury hotels and spas, but in an effort to bring the experience home, the hotel group is doubling down on its lifestyle product line Aman Essentials.
The concept for Aman merchandise began in 2018, in line with Aman Essentials chief executive officer Kristina Romanova, who's the partner of Aman CEO and chairman Vladislav Doronin.
Aman would receive “feedback on the form of furniture that we use within the room or the essential oils that the client has experienced during their spa treatment, during their stay in Aman,” she said. “That truly gave us a push to create the road Aman Essentials skincare in 2018. That being said, it really comes from the demand of...
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