Amazons – Page 2 – Beautifaire

25 Mar

Much has modified since Amazon first forayed into prestige beauty in 2013 with its Luxury Beauty Store. Between the COVID-19 pandemic and subsequent increase in online shopping, to the rise of TikTok (and, pivotally, influencer Amazon storefronts), the e-tailer has managed to position itself as a key competitor within the masstige and prestige beauty spaces. E-commerce solution provider Jungle Scout found that in 2022, beauty was among the many categories which experienced probably the most growth in Amazon sellers, and that makeup sales specifically grew 40 percent on the platform between 2021 and 2022. While mass beauty brands indeed comprise much of Amazon’s beauty business, prestige and masstige brands have been increasingly flocking to the platform — which is commonly...

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20 Jan

Amazon’s Secret Makeup Mirror Sale Will Immediately Refresh Your Vanity

by Beautifaire101

Beauty, Featured

In the event you purchase an independently reviewed services or products through a link on our website, WWD may receive an affiliate commission. Few items give your getting-ready station a makeover like a latest makeup mirror. And with Amazon’s secret sale on makeup mirrors of all sizes and styles, you don’t should lay our a fortune to upgrade your vanity. Makeup mirrors have evolved from boring round reflectors to mirrors complete with features like built-in phone holders (GRWM, anyone?), multiple magnification levels, and even sound systems. You will discover trifold designs that make it easy to mix your foundation down your neck and around your ears, extra-large ones to blow out your hair at home like a professional, and portable options...

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3 Dec

Cynthia Rowley to be on Amazon’s The Drop

by Beauty Tips

Fashion, Featured

Starting Monday, Cynthia Rowley’s exclusive collection of “girly-meets-sporty” clothing can be on Amazon’s The Drop for a limited time (30 hours or less). The nine-piece collection can have items all under $100 and range in size from XXS to 5X. Products in the gathering include a silky top and pant set, a slipdress, a tulle miniskirt, a fleece minidress, a stripe jersey T-shirt, amongst other items. “This collection is stuffed with street to sleep, cozy to cocktails, pretty pieces to decorate up or simply sit back in. They’re mixable, packable and pure fun,” said Rowley. A glance from Cynthia Rowley. The have fun the launch, Rowley’s daughter, Kit Keenan, who was a former contestant on “The Bachelor” and is an influencer,...

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25 Oct

Romeo Hunte to Launch First Collaboration With Amazon’s The Drop

by Beauty Tips

Fashion, Featured

Romeo Hunte Romeo Hunte It's going to only be around for 30 hours, but Romeo Hunte’s first launch with Amazon should leave an impression. The star designer, who has been mentored through the years by fashion icon Tommy Hilfiger, might be placing a nine-piece capsule collection on Amazon’s The Drop, a trend-focused, street-focused business model, on Halloween Day. The gathering might be available for less than 30 hours. The pieces will include a cutout blazer dress that could be worn as a dress or jacket, oversize cargo pants, bodysuits and a stretch leather corset. They might be priced for $100 or less and made to order for every customer. Sizes will range from XXS to 5X. The under $100 price tag is a departure...

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