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5 Jun

Influencer Analytics Firm WeArisma Banks 2.5 Million Kilos From Adjuvo

by Beautifaire101
Beauty, Featured
Influencer Analytics Firm WeArisma Banks 2.5 Million Kilos From Adjuvo
LONDON — WeArisma, the info analytics company that measures the marketing power of online influencers and celebrities in fashion, beauty, luxury and travel, has raised 2.5 million kilos in its latest funding round led by the investment syndicate Adjuvo. An announcement is predicted on Monday. In an interview, Jenny Tsai, chief executive officer and founding father of WeArisma, said the cash could be put toward refining the sandstorm of knowledge that lands on her staff’s desks daily and ensuring that the business can interpret global trends in multiple languages for clients including Hermès, Unilever and Coty. Tsai also plans to introduce latest features to the platform and boost its coverage of leading social channels in Asia Pacific and globally. She wants brands to...
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14 Sep

Predictive Analytics Firm FindMine Raises $8.2 Million

by Beautifaire101
Beauty, Featured
Predictive Analytics Firm FindMine Raises .2 Million
FindMine recently raised $8.2 million in its seed round, as fashion brands proceed to attempt to predict the long run.  The predictive intelligence and analytic firm’s latest fundraising round was led by investment firms XSeed Capital and Underscore VC and is on top of $1.7 million already raised, bringing FindMine’s total investments to $9.9 million.  “We’re enthusiastic about this investment since it signifies that we are able to proceed to grow our platform’s ability to create highly-produced and differentiated editorial content out of thin air, empowering brands and retailers to take care of visibility with customers and other key audiences while driving each revenue and loyalty,” said Michelle Bacharach, chief executive officer of FindMine.  Michelle Bacharach is the chief executive officer of FindMine. The...
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