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Apparel Tag

15 Oct

James Charles Proclaims End of Sisters Apparel Brand –

Getty Images for Vanity Fair Social media influencer James Charles took to TikTok to announce he's closing his Sisters Apparel brand. The 24-year-old TikTok star, best known for his beauty videos and his controversies, took to the platform with a video where he said, “Well, it’s official. Sisters Apparel is shutting down. This video is bittersweet for me to make, however it’s been a protracted time coming. Let’s speak about it.” Charles originally began Sisters Apparel in 2017. Fellow social media influencer Jeffree Star’s apparel distribution company Killer Merch used to distribute the Sisters Apparel line, but in 2019, Star and Charles had a widely publicized feud. Star lashed out at Charles in May after fellow influencer Tati Westbrook published a viral...
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14 Jun

Dickies, Jameson Team on Apparel, Accessories Capsule

Dickies is able to tip one back. The workwear brand is partnering with Jameson, the Irish whiskey brand, on a latest apparel and accessories collection. Called Crafted Together, the road will include signature Dickies pieces equivalent to the Eisenhower jacket, in addition to overalls, beanies and caps. A latest graphic, which pays homage to the unique Jameson “Barrelman” icon, utilized by the brand for the reason that 1700s, is on select Ts and hoodies. Dickies has partnered prior to now with brands equivalent to Gucci and Ford, and Sarah Crockett, chief marketing officer for Dickies, said the most recent partnership made sense because each are heritage brands. “We’re at all times in search of partners that reinforce who we're as a brand, or offer unique...
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8 Jun

Puma to Be Official Apparel and Footwear Sponsor of

Puma has signed its first-ever apparel and footwear sponsorship for a U.S. marathon with Jumping Fences Inc., the event producer of the San Francisco Marathon. The partnership will include sponsorship of all of the events in the course of the race weekend in July together with exclusive footwear and apparel rights. The schedule kicks off on July 21 at Fort Mason Park with the health and fitness expo followed by an ultramarathon, 5K fun run and family 1K on July 22. The total marathon, half-marathon, 10K and 5K will probably be held the next day. As a part of the deal, Puma will even be the lead sponsor of the San Francisco Marathon’s Run365 Training Program, one among the most important training...
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11 May

Alder Apparel Launches Lifestyle Collection With Roots

TORONTO — Just who belongs in the good outdoors? Answering that query and redefining what it means for girls of all sizes to be fashionably and functionally “outdoorsy” has been Alder Apparel’s mission because the maker of outside recreation apparel was launched in Toronto in 2020. “From Day One, we felt that this was a fashion conversation well price having,” said Mikayla Wujec, who cofounded the brand with fashion marketer and childhood friend Naomi Blackman. United by their frustration with the outdoor clothing options then available to female consumers, this profession pivot for the fledgling fashion entrepreneurs got here about due to a flash of inspiration Wujec experienced while mountain climbing in Recent Zealand in 2017. “I remember mountain climbing and considering back to...
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