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AthleisureBrand Tag

11 Jul

Gabby Hirata Named Global Brand President of Halara, the

Gabby Hirata Named Global Brand President of Halara, the
Gabby Hirata, former president and chief executive officer of Diane von Furstenberg, has joined Halara, an athleisure direct-to-consumer brand, as global brand president, a latest post. Hirata’s appointment signifies a latest chapter for Halara. The three-year-old athleisure brand is poised for aggressive worldwide sales growth. “I loved DVF and I loved Diane. I’m just so enthusiastic about servicing women from a large demographic. I discovered a brand that caters to a customer of various ages, demographics and walks of life,” Hirata said. She first heard of the brand when she bought a pleated skort that carries a phone on TikTok within the spring of 2022. “I purchased it and loved it. For $32, it was such good quality and I used to...
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