PARIS — Move over, Valentino Pink PP. The brand new shade on the town is Off-White Blue.
For his first collection as art and image director of the brand, Ib Kamara selected a signature color that he hopes will develop into synonymous with the label. In a preview, he said he desired to create a “blue universe” for the spring 2023 show, which was titled “Celebration” in homage to founder Virgil Abloh, whose death last 12 months on the age of 41 shocked the industry.
“We’re embracing blue as a color within the brand and it’s something we're enthusiastic about as we move forward,” he told WWD. “Blue is otherwordly. It’s alien, however it’s human. It’s explorative. It’s a vulnerable color.”
It’s the...
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