Beach Tag

With annual revenue set to surpass $250 million this yr from their homemade brands, Beach House Group is branching out. The Los Angeles-based brand incubator chargeable for Pattern with Tracee Ellis Ross, Moon Oral Beauty with Kendall Jenner and Odell Beckham Jr. and Florence By Mills with Millie Bobby Brown is moving into investing in what it describes as a non-traditional route with the launch of Beach House Ventures. Unlike the strategics’ enterprise funds that are mainly widely spread across small, minority and hands-off investments, Beach House Ventures will make most often majority investments and plans to be very hands-on. Investments are expected to on average range between $2 million and $10 million per brand. “We just feel we might be rocket fuel...