Benini Tag

MILAN — Take it from an authority: streetwear won't ever be dead. So believes streetwear guru Luca Benini, founding father of Slam Jam, which has taken a street-inspired approach since its early days in 1989. In an interview with WWD, the maven not only discussed the corporate’s recent expansion into womenswear within the lead-up to Slam Jam’s thirty fifth anniversary, but additionally shared thoughts on the state of the industry. While the minimalist and beige-forward “quiet luxury” wave can have dimmed the keenness of hype beasts, Benini said that such a shift in fashion is just physiological.  “I feel that a press release like ‘streetwear is dead’ can come only from those in fashion, not those costume at large. Fashion takes and rejects,...