PARIS — The sweetness industry’s lexicon — and focus — keep expanding. Health, then well-being, were buzzwords within the recent past. Now, with their convergence and scientific advances, longevity is becoming a key talking point and industry shape-shifter.
Its influence is predicted to be widespread, on the whole lot from product creation to services, as people’s lifespan and mind-set keep stretching.
“Our life expectancy has been considerably prolonged, due to recent advances within the medical field,” said Virginie Couturaud, scientific communications director at Parfums Christian Dior. “Today, enabling the human body to stay in good health so long as possible is a serious research challenge.
“On this quest for good health, aging, defined by the scientific community as a continuous strategy of alteration...
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