How Del Martin Is Bringing Beauty Lovers Together With

16 Dec

Courtesy of Jorge Meza Getting your Trinity Audio player ready… As more beauty lovers rethink what connection really looks like—online and off—a new kind of moment is taking shape. For Del Martin, celebrity makeup artist and tech founder behind Lab Beauty, this has meant creating the Black Beauty Block Party. The annual block party is a day-long celebration offering education, panels, interactive makeup demos, and on-site beauty vendors. What’s more? This is all in the name of honoring Black women’s influence on beauty culture in every form. The festival is a testament to the duality of Martin’s talents, blending her experience in tech operations and business scaling. This is in large part thanks to her on-the-ground artistry as a makeup artist who stays...

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4 Dec

The Retail Roadmap: How Black Beauty Founders Are Getting

by Beauty Tips

Makeup, Featured

The Retail Roadmap: How Black Beauty Founders Are Getting

A Certified Financial Planner compares the cost and long-term investment potential Getting your Trinity Audio player ready… You’ve got the product. You’ve got the social media virality. Your direct-to-consumer sales prove people want it. But getting into retail? That’s where a lot of Black beauty founders hit a wall. Honestly, many don’t even know how to do it at all. And the path to major retail isn’t exactly advertised, so when you don’t have industry connections, it can feel impossible to even figure out who to talk to. On the bright side however, there are actual programs designed to get emerging brands onto shelves. Not enough people know about them. And if you’re a founder of color, that knowledge (or exposure) is even less. For...

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21 Nov

Inclusivity Is Good For Business — So Why Do

by Beauty Tips

Makeup, Featured

Inclusivity Is Good For Business — So Why Do

Young African woman shopping in zero waste store Getting your Trinity Audio player ready… I’ll be honest with you, up until a few weeks ago, I didn’t even know who Mary Phillips was. While I was familiar with the underpainting technique, I actually didn’t know who it was attributed to, and now I understand why. She was never targeting us. Which is apparent if you spend a few minutes just scrolling through her Instagram (as a makeup artist, her celebrity roster includes Hailey Bieber, Kylie and Kendall Jenner). So when she launched her own makeup brand, m.ph by Mary Phillips, with her signature underpainting palette as the hero product, I wasn’t exactly holding my breath for inclusivity. And sure enough they only...

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8 Nov