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21 Jun

Bottega Veneta Girds Management in China

MILAN – Bottega Veneta is restructuring its organization and is promoting Dario Gargiulo to chief executive officer of Greater China to raise the brand positioning and client experience within the region. Gargiulo is currently chief marketing and digital business officer. He joined Bottega Veneta in 2018 as CMO after a three-year stint at Diesel. Before that, he worked for 12 years at Heineken in various marketing positions in Italy, the Netherlands and Brazil. Samuel Diep, currently chief merchandising officer, who joined Bottega Veneta in 2020, has been promoted to chief merchandising and marketing officer, tasked with further strengthening the alignment between product and brand strategies. Prior to joining Bottega Veneta, Diep led the merchandising team in China for Celine since 2019. Before that,...
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19 Jun

Matthieu Blazy on Bottega Veneta, Craft, Art and Being Surprised

MILAN — Matthieu Blazy desires to be surprised, which is something he believes will result in all the time fresh creativity. On this vein, Blazy, creative director of Bottega Veneta, just returned from a visit to São Paulo, where the brand held the newest chapter in its cultural exchange series The Square. Bottega Veneta touched down within the Brazilian city after Dubai and Tokyo last 12 months, celebrating local culture at Lina Bo Bardi’s iconic Casa de Vidro, or Glass House in English. “As a worldwide brand, after we began The Square in Dubai, we were seeking to speak to a special audience,” Blazy, soft-spoken and thoughtfully selecting his words, explained in an exclusive interview. “Often brands hold events to present their products,...
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16 Jun

Bottega Veneta Unveils Latest Footwear Atelier

BEST FOOT FORWARD: Bottega Veneta has opened a recent footwear atelier in Vigonza, between Padua and Venice, within the Riviera del Brenta, a storied Italian shoe production district. The façade of the constructing is made with dark metal panels paying homage to the brand’s distinctive Intrecciato leather weaving. Covering almost 59,000 square feet over three floors, the atelier houses offices, meeting and break rooms, a canteen, and an expansive terrace. Each Bottega Veneta shoe will now be realized – from the design, development, research, quality control, prototyping, and final production stages – under the identical roof in Vigonza. The positioning can be LEED certified, as is the corporate’s Montebello Vicentino headquarters in a restored Nineteenth-century villa ensconced in a park about 16 miles from...
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5 May

Philippe Starck, Bottega Veneta Top Design Week Charts

MILAN — A world mixture of greater than 2,000 home and design brands contributed to $24.6 million in media impact value during design week and the 61st edition of Salone del Mobile trade show here in April, Launchmetrics, the info research and insights company said in a study shared with WWD Thursday. Named “The Power of Salone del Mobile,” the report showed design maverick Philippe Starck, who joined forces with Dior and Alessi during design week, topped the rankings, while Bottega Veneta and Cassina followed with powerful brand heritage initiatives. “The competition at Salone del Mobile 2023 was fierce, with many luxury fashion brands showcasing their home lines and vying for the highlight. Nevertheless, thanks partially to the highly Instagrammable...
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