Brand – Page 46 – Beautifaire

12 Oct

On Tuesday, fertility and pregnancy care brand Natalist released its At all times in Awe campaign, which celebrates women’s reproductive journeys from starting to finish. The brand, which was acquired by Everly Health in October 2021, provides products for all stages of reproduction including planning, fertility, pregnancy and postpartum. Its recent campaign goals to showcase the fantastic thing about all of those stages to consumers. “We actually desired to create a campaign that challenged the established order when it got here to fertility and conception,” said Everly Health chief marketing officer and Natalist general manager Jen Dasho. When talking to women about motherhood, Dasho said the concept that “conceiving is synonymous with achieving” got here up quite a bit, and imagery...

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11 Oct

J. Alphonse Nicholson Shares How His Recent Cannabis Brand

by Beauty Tips

What's The Tea, Featured

Before seeing his face, I’m first greeted with a plume of cannabis smoke across my computer screen. Because the cloud clears, I’m in a position to make out his smile—the identical one the remainder of the world has fallen in love with when it lit up their TVs every Sunday this past summer. “How are you today?” I ask, as our Zoom interview begins. “Can’t complain,” actor J. Alphonse Nicholson responds. Paradoxically, I doubted that that was entirely true. Although the P. Valley breakout star is having a well-deserved Cinderella moment, it hasn’t come without its backlash. Nicholson’s beloved character, Lil’ Murda portrayed within the strip club-centered dramedy has consistently been the topic of social media fodder because the...

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9 Oct

The Business of Blooming: This Woman Shares How Her

by Beauty Tips

Hair, Featured

“Do you want flowers?” Erica Dias asks me firstly of our phone interview. This catches me off-guard, as I’m used to posing the questions—but I took a beat, leaned back in my computer chair, and smiled as an honest answer popped into my head. “Yes. They remind me of sunshine.” That right there, is why Helen Florals is so vital. Dias launched the flower brand back within the spring of 2020 as she—like the remainder of the world—was trying to take care of her sanity. “I discovered myself embarking on this spiritual journey where I needed to return to what sparked joy in my life,” Dias shared. “The 2 things that kept coming to mind was my grandmother…and her flowers.”...

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6 Oct